Browsing Civil Engineering by Author "Pellissier, R."
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Measuring business performance: A case study
Garg, A.K.; Joubert, R.J.O.; Pellissier, R. (College of Economic and Management Sciences, University of South Africa. http://www.unisa.ac.za/default.asp?Cmd=ViewContent&ContentID=16434, 2004)Most studies consider business performance to be a multidimensional construct. Four dimensions (namely, business growth, profitability, image and customer loyalty, and product service innovativeness) were hypothesised ...