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How company and managerial characteristics influence strategic alliance adaptation in the travel sector
(WileyInterscience, www.wileyinterscience.com, 2007)
The purpose of this paper is to examine the role of company executive characteristics in strategic alliance formation in the tourism sector of travel. A survey of Australian travel sector businesses was carried out and the ...
Strategic motives for alliance in the travel sector of tourism
(Routledge, www.routledge.com, 2009)
The purpose of this article is to evaluate the strategic motives for alliance formation among tourism businesses. Based on past work on motivation for strategic alliance formation, this article identifies a set of motives ...