Now showing items 1-3 of 3
The role of demographics on decision-making styles of Botswana's retail shoppers
(Macrothink Institute; http://www.macrothink.org, 2014)
The current paper presents findings on key decision-making styles adopted by retail shoppers and how such styles are influenced by gender, age, education, income and marital status in an attempt to facilitate a sound ...
Rebranding an institution of higher education in Botswana
(Macrothink Institute; http://www.macrothink.org, 2012)
The issue of rebranding institutions of higher education has attracted little attention in scholarly publications. However, intense competition in the higher education market has forced institutions to modify elements of ...
Perceptions of Entrepreneurial Behaviour in Botswana
(Macrothink institute; http://www.macrothink.org, 2012)
With the high rate of unemployment in Botswana, it has become imperative that the alternative source of employment seen by policy makers and researchers as the panacea to the problem, is entrepreneurship. Although, research ...